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Director of E-Retail & Marketplaces

Perry Ellis International · Miami, FL
Full-time352-Digital MarketingRetail$128,000–$173,000/yr
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About the Director E Retail Marketplace role

Director E Retail Marketplace positions focus on delivering results in their domain. This page aggregates open Director E Retail Marketplace roles and what employers typically expect.

Company Overview Perry Ellis International, Inc. represents a diverse portfolio of lifestyle apparel brands. The Company, through its wholly owned subsidiaries owns and licenses nationally and with a brand portfolio of over 40 Brands domestically and internationally recognized brands including: Perry Ellis®, Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. Position Summary The Director of E-Retail & Marketplaces will be strategically responsible for driving growth, maximizing sales, and managing day-to-day operations across our key commercial retail channels: Amazon , Walmart , and Macy's . This hands-on leadership role requires a deeply analytical, growth-oriented professional who can seamlessly navigate the distinct ecosystems of both pure-play e-tailers and traditional brick-and-mortar digital extensions. The ideal candidate has a proven track record of scaling revenue, managing digital advertising budgets, optimizing digital shelf health, and negotiating collaborative planning, forecasting, and replenishment (CPFR) strategies with major retail platforms. Key Responsibilities 1. Amazon Account Management & Growth Oversee the end-to-end operational and commercial performance of the Amazon marketplace channel (Vendor Central and/or Seller Central). Optimize the digital shelf through high-converting A+ content, strategic SEO keyword implementation, and robust review-generation strategies. Partner with internal or external agency teams to manage Amazon Advertising (SP, SB, SD, and DSP), optimizing ROAS and TACOS against strict efficiency targets. Monitor buy-box ownership, inventory health, unauthorized third-party (3P) sellers, and chargeback mitigation. Promotional & Pricing Strategy: Own the promotional calendar for high-traffic events, including Prime Day, Black Friday/Cyber Monday, and seasonal events; strategically manage Amazon Deals (Lightning Deals, 7-Day Deals, Coupons) and algorithmic pricing to maximize volume while protecting brand margin. 2. Walmart Marketplace & WFS Expansion Drive omni-channel growth across Walmart.com, managing both 1P (retail) and 3P (Walmart Fulfillment Services - WFS) relationships. Execute strategic item setup, variant grouping, and content optimization tailored to the Walmart search algorithm. Manage Walmart Connect advertising campaigns to boost product visibility and category share-of-voice. Collaborate with retail buyers to align online promotional strategies with in-store initiatives. 3. Macy’s & Department Store Digital Strategy Lead the ecommerce growth strategy for Macy’s digital platform (Vendor Portal / Direct-to-Consumer drop-ship models). Coordinate with Macy's merchant teams to plan exclusive digital assortments, online promotions, and seasonal digital catalog updates. Ensure brand presentation and product listings match premium department store standards, focusing on high-quality imagery and detailed product copy. Coordinate with Macy’s Media Network (MMN) on co-op opportunities and media placement opportunities across all our portfolio of brands 4. Cross-Functional Operations & Analytics Forecasting & Inventory: Partner with the Planning Division and Finance teams to provide highly accurate demand forecasts, ensuring healthy inventory weeks-of-supply (WOS) across all fulfillment centers. P&L Ownership: Manage the ecommerce budget, track platform margins, and report on key performance indicators (KPIs) including GMV, Net Sales, Conversion Rate, CAC, and LTV. Market Analysis: Keep a pulse on competitor actions, emerging platform features, and shifting consumer shopping behaviors to pivot strategies quickly. Qualifications & Requirements Experience: 10+ years of dedicated ecommerce managemen…

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Skills for this role

SEOSalesAccount ManagementLeadership

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About Perry Ellis International

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