Director Marketing Thought Leader Engagement Strategy positions focus on delivering results in their domain. This page aggregates open Director Marketing Thought Leader Engagement Strategy roles and what employers typically expect.
Are you ready to join a team committed to making a meaningful impact on cancer treatment through the discovery and development of precision medicines? At Kura Oncology, you have an opportunity to be a part of something bigger, with a lasting impact that you can be proud of. At Kura Oncology, we are working to change the paradigm and improve the science of cancer treatment. As an organization, we strive to cultivate a diverse and talented professional culture driven to develop precision medicine therapeutics. As we continue to build a leading biotech organization with a strong culture, a patient-focused mindset and a team focused on relentless execution, we are looking for innovative, passionate professionals to join us and make our vision a reality. To succeed at Kura, you will need to have a demonstrated ability for excellence in drug discovery and development and a roll-up your sleeves attitude. The ideal candidate will possess a values-driven work style where integrity and grit drive all behaviors, decisions, and actions. ESSENTIAL JOB FUNCTIONS: Join us as we embark on an exciting journey in transforming the treatment landscape of acute myeloid leukemia (AML). We are seeking a dynamic and experienced Marketing Director, Thought Leader Engagement Strategy to lead the development and execution of thought leader engagement strategies supporting KOMZIFTI® (ziftomenib) in relapsed/refractory (R/R) NPM1-mutant AML. Reporting to the Senior Director of Brand Strategy and Marketing, this individual will serve as the strategic architect behind Opinion Leader (OL) engagement, advocacy development, insight generation, advisory board strategy, speaker bureau, and congress strategy . This role will be responsible for transforming field-based observations into actionable business recommendations that influence brand strategy and commercial execution. Working in close partnership with Regional Marketing, Brand Marketing, Medical Affairs, Market Access, Sales Leadership, and Compliance, this individual will identify emerging trends, prioritize engagement opportunities, shape advocacy development plans and identify insights to improve outcomes for patients with NPM1-m AML. The successful candidate will bring deep oncology marketing experience, strong OL engagement expertise, and a demonstrated ability to translate strategic insights into impactful educational and engagement programs. Responsibilities OL Engagement Strategy Develop and execute the overall OL engagement strategy in alignment with brand objectives and customer needs. Identify emerging trends in HCP engagement and implement new models that enhance physician education, interaction, and experience. Partner closely with Field Regional Marketing, Medical Affairs, Sales, Market Access, Commercial Operations, and Corporate Communications to ensure coordinated customer engagement strategies. OL Mapping Create and maintain national and regional thought leader segmentation frameworks. Develop annual and quarterly engagement plans aligned with brand objectives. Build influence maps that identify key networks, referral patterns, and centers of excellence. Continuously assess evolving stakeholder landscapes and emerging thought leaders. Advocacy Development Design and execute advocacy development strategies for priority thought leaders. Establish advocacy goals and progression plans for key OLs. Develop strategies to engage neutral or competitive physicians. Monitor advocacy movement and influence over time. Insight Generation & Strategic Interpretation Lead the process for capturing, synthesizing, and prioritizing KOL-generated insights. Transform qualitative observations into strategic recommendations. Identify emerging market trends, competitive threats, unmet needs, and opportunities. Develop executive-level analyses that deliver actionable recommendations to the commercial organization. Speaker Bureau & Peer-to-Peer Education Own speaker bureau strategy, including content, speaker id…