Director, Food Service

Bevi is on a mission to transform how beverages are delivered and consumed. Our connected beverage platform eliminates the need for single-use bottles and cans, making it easy, fun, and sustainable to stay hydrated. As the category leader in IoT-enabled beverage technology, we're building a future where Bevi machines are everywhere people live, work, and connect. We've raised over $160M in venture capital, serve thousands of customers across the US, Canada, UK and Ireland, and we've been rapidly growing year over year, saving over 1 billion bottles from waste. In addition to driving hypergrowth with our current product line, Bevi is heavily investing in new product development. We are seeking a Sales Director, Food Service to join our team. This role leads Bevi's fastest-growing vertical, spanning higher education, corrections, and senior living, at a pivotal moment in its growth. You'll manage and scale an existing sales team, drive outbound motion across institutional markets, and build the playbook that takes this vertical from strong to category-defining. It's a high-ownership role for someone who brings deep industry relationships, a hard-driving approach to monthly targets, and the ambition to grow with the business long-term. Your Day to Day Own the targets for the fast-growing Food Service vertical across Higher Ed/K-12, Government/Military, Corrections, Healthcare (e.g. Senior Living) Step into an existing book of partner relationships and pipeline, and manage a structured transition to take full ownership; this is a scale-up role, not a cold start Lead, coach, and grow a team of account executives, with the expectation that the team doubles in size as the vertical scales, including hiring, onboarding, and setting territories Coach the team on deal strategy, pipeline management, and how to navigate complex sales cycles Drive outbound motion across institutional markets, leveraging direct outreach and partner relationships Own deal structuring and pricing strategy for institutional accounts, including navigating procurement and RFP-driven processes where relevant Refine and extend the go-to-market playbook for food service, including outbound strategy, partner enablement, and account activation Own forecast accuracy and pipeline reporting for the vertical, with regular updates to sales leadership Stay sharp on the competitive landscape in institutional food service and beverage, and use that intelligence to sharpen positioning and win rates Identify where the food service playbook can extend into other verticals and sales teams, and champion that expansion with sales leadership Represent food service in cross-functional planning, bringing market insight to product, marketing, and leadership conversations Requirements 8+ years of sales experience, with meaningful time in food service, hospitality, or a closely adjacent institutional vertical A genuine network — you know the operators, the buyers, and the decision-makers, and they know you Experience managing and building sales teams, ideally through a period of rapid growth A track record of hitting and exceeding booking targets in a high-volume outbound environment Comfort operating in a fast-moving, still-being-built environment; you're energized by figuring things out, not slowed down by it Strong instincts for partner-led sales and channel dynamics Hiring and onboarding new AEs as the team scales Coaching on deal strategy and pipeline management #LI-NP1 #LI-REMOTE At Bevi, we believe compensation is a powerful tool to attract, retain, and grow talent. Our Compensation Philosophy centers on 5 principles: Market-driven - We anchor pay decisions in real-time market data Performance-based - We reward individual impact, not just tenure Equitable - We ensure fairness across teams, roles, and demographics Growth-focused - We invest in talent that scales with Bevi Total Rewards approach - We strategically balance base pay, bonuses, benefits, and equity The posted compensat…