Director, Client Sales & Insights - TV Partnerships

**Director, Advanced TV Partnerships – Client Sales & Insights / L17** **Let’s be unstoppable together!** Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana. Learn more at https://www.circana.com. **Our Critical Sales Skills** At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business. - **Effectively Presents Solutions**: Delivers tailored, compelling solutions that align with customer needs and drive action. - **Knows the Buying Influences**: Identifies key decision-makers and understands their motivations and influence. - **Manages Buyer Indifference**: Recognizes and explores customer hesitation to uncover new needs or opportunities. - **Understands Customer Needs**: Operates as a recognized expert to articulate customer needs in the customer's business language and business context. - **Being Resilient**: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times. - **Manages Ambiguity**: Stays focused and calm in uncertain situations; guides others through change. **What will you be doing?** This Client Lead - Advanced TV Partnerships is a dynamic, multi-faceted role responsible for business development to drive sales of Circana solutions. You will use your consultative sales skills that help our TV partners better understand how Circana’s products can help them generate more ad sales revenue. In addition to direct sales, you will be responsible for deepening and broadening the relationship with the clients’ sales teams, enabling them to sell more advertising through consultative selling, innovation, business insights, and creative problem solving. This is a high-impact role where you will have the opportunity to shape the direction of our client relationships and contribute to our overall business growth. **Job Responsibilities** - Build and maintain strong working knowledge of current trends in the TV Media (Linear, Addressable, Connected TV/Streaming and Programmatic) and their impact on the advertising ecosystem and our solutions - Manage multiple clients and create strategies and programs to scale. - Interact seamlessly with both internal and external executive leadership. - Provide final presentations, insights and strategic recommendation(s) to clients. - Targeted Outreach: Construct relevant communications to educate clients on Circana’s capabilities - Commercial Agreements: Finalizing commercial agreements at account level. - Collaborate Internally: Work with internal stakeholders to uncover account growth opportunities. - Ownership and Support: Provide cross-team support for bran…