Digital Marketing Coordinator - US Company (Remote)

## About GVO Partners GVO Partners is a growing platform of medical spa, wellness, plastic surgery and aesthetic practices. We are building an internal marketing team to improve digital marketing execution across multiple brands, increase campaign visibility and reduce our dependency on external agencies. ## About the role GVO Partners is looking for an experienced Digital Marketing Coordinator to oversee hands-on digital marketing execution across the organisation and its portfolio of practices. You will coordinate websites, landing pages, campaign tracking, reporting, SEO activity, digital assets and campaign quality assurance. You will help create consistent systems across multiple brands and make sure campaigns, forms, booking links, tracking and lead-routing processes work correctly. This is a hands-on position rather than a purely strategic role. Alongside coordinating projects and priorities, you will review websites, test campaigns, investigate problems, maintain reporting and help establish repeatable digital marketing processes. You will work closely with the Director of Marketing, Paid Ads Specialist, Marketing Operations Manager, CRM/GoHighLevel Specialist, sales team and individual practice teams. You will not be expected to personally own every specialist marketing channel. However, you must understand how paid media, websites, tracking, CRM systems, SEO and reporting work together. ## What you’ll be doing ### Digital marketing delivery - Coordinate digital marketing activity across multiple GVO practices and brands. - Manage the day-to-day delivery of digital marketing projects and priorities. - Help prioritise digital marketing requests across multiple practices. - Coordinate with internal stakeholders, agencies, vendors and practice teams. - Support the transition of digital marketing activity from external agencies to the internal team. - Identify gaps in digital marketing systems, tracking, ownership and execution. ### Websites, landing pages and campaign quality assurance - Oversee website edits, landing-page updates and campaign-page launches. - Review and test forms, booking links, campaign links and lead-routing processes. - Coordinate quality assurance before paid and organic campaigns go live. - Troubleshoot basic website, campaign and tracking issues. - Organise campaign-launch checklists and quality-control procedures. ### Tracking, CRM and reporting - Ensure tracking, UTM parameters, pixels and conversion events are implemented correctly. - Maintain digital marketing reporting across brands and locations. - Monitor campaign and website performance, highlighting issues and opportunities. - Work with the Paid Ads Specialist to support campaign launches, reporting and optimisation. - Coordinate with the CRM/GoHighLevel Specialist to ensure leads are captured and routed correctly. - Maintain consistent reporting processes across the portfolio. ### SEO, digital assets and documentation - Support basic on-page SEO updates, including page titles, meta descriptions and content changes. - Coordinate local SEO activity and Google Business Profile updates. - Maintain inventories of websites, landing pages, advertising accounts and digital assets. - Maintain documentation covering platform ownership, user access and account permissions. - Document repeatable digital marketing processes and standard operating procedures. ### Initial priorities Your first projects will include: - Auditing current websites, landing pages, forms, booking links and tracking. - Documenting website ownership, platform access and digital assets. - Reviewing how leads move from campaigns into the CRM and sales teams. - Establishing campaign-launch and quality-assurance checklists. - Coordinating the transition of digital marketing responsibilities from external agencies. - Creating consistent weekly and monthly digital marketing reporting. - Organising digital marketing requests and priorities across GVO practices. - Working with the P…