Demand Generation Manager

## **About Balto** At Balto, we use AI to coach contact center agents in real time. Powering better conversations and measurable business outcomes. As an industry leader in AI-driven performance coaching, we’re scaling fast and building the next category-defining company in the contact center space. ### **Why Balto** We’re not another tech startup. We’re powering a real shift in how people work, with AI doing the repeatable stuff so humans can focus on what matters. At Balto, you won’t just “run campaigns.” You’ll shape how AI meets the market, one test at a time. We are driven by a set of core values that shape the impactful work we do: - **Anchor on Success:** We begin every task by envisioning success. We set ambitious goals, respect both incremental and transformative progress, and continuously adapt, embracing new tools and best practices to stay at the forefront of technology and business. - **Love Every Customer:** Our customers are the lifeblood of our operations. We treat every interaction as a chance to show our passion and commitment, and we’re tirelessly inventive in solving their problems, no matter the size, industry, or complexity. - **Talk Things Out:** Communication is key. We solve problems through open, honest conversations across all levels of the organization, without the barriers of hierarchy. - **Always Be Growing:** Growth is a personal journey that impacts the whole company. We encourage every teammate to own their professional development, supported by a culture that values learning. - **Own the Work:** We empower our team to take initiative and produce results they’re proud of. Ownership means being proactive in identifying and solving problems, always pushing toward great outcomes. - **Start with Gratitude:** Our work is fueled by gratitude. We recognize and appreciate every teammate’s contributions, even in challenging discussions. Plus the good stuff: fully remote (work from anywhere in the U.S.), smart and supportive AI-obsessed teammates, real ownership with a clear path to grow, and great benefits like healthcare, 401(k), unlimited PTO, learning stipends, and more. #### **Assessment Process** Our hiring process includes virtual interviews and take-home exercises designed to evaluate your problem-solving ability, strategic thinking, and communication skills. ***Full-Time, Remote, U.S. Only*** *Salary Range: $120,000 – $130,000* Location: Remote (+ occasional travel) Reports to: Director of Demand Gen and Marketing Operations ## **Join Us in Shaping the Future of AI: Become a Demand Generation Manager at Balto!** ### **About the Role** Balto is building the AI Workforce for contact centers, and we need a Demand Generation Manager who’s obsessed with pipeline and powered by data. This is a builder’s role. You’ll create programs from the ground up, help build our outbound engine alongside the BDR team, and have real room to grow. Think of it as a step up from “run the campaigns.” You’ll own programs end to end. If your idea of a good time involves A/B testing subject lines, scaling campaigns, plotting outbound sequences with sales, and turning insights into revenue, keep reading. ### **What You’ll Own** **Demand Gen & Funnel Acceleration** - Run multi-channel campaigns that drive pipeline like a freight train - Build lead nurture flows that actually work (no spray-and-pray nonsense) - Partner with Sales to drive MQLs to SQLs to $$$ - Own programs end to end, from the big idea to the “here’s what the numbers say” readout **Webinar Execution** - Build the webinar on the backend within the platform: setup, registration, reminders, and all the technical plumbing that makes it run smoothly - Put together the content: topic, agenda, slides, and messaging that people actually want to show up for - Drive registration and attendance: promotion, email, social, and outbound working together to fill the room - Be ready for follow-up the moment it ends: segmented lists, timely outreach, and a clear next step f…