Creative Marketing Specialist

Position Title: Creative Marketing Specialist Department: Marketing Classification: Exempt Approved By: Human Resources **REPORTING RELATIONSHIP** Position Reports To: Creative Director **JOB SUMMARY** EOTECH is seeking a creative, detail-oriented Creative Marketing Specialist to support the execution of marketing initiatives across EOTECH and its family of brands. This role is ideal for a recent graduate or early-career marketing professional with strong graphic design skills, social media experience, and a passion for content creation. Working directly with the Creative Director, you will help bring campaigns, product launches, trade shows, and day-to-day marketing initiatives to life through compelling visual content and digital asset production. The ideal candidate is highly organized, comfortable managing multiple projects simultaneously, and eager to contribute across a variety of creative disciplines. **ESSENTIAL FUNCTIONS** **Creative Asset Production** - Design digital advertisements, promotional graphics, email marketing assets, website visuals, and social media content. - Develop print-ready marketing materials including trade show graphics, signage, brochures, flyers, and sales collateral. - Assist with product launch materials, campaign creative, and brand initiatives across multiple business units. - Maintain brand consistency and visual standards across all creative deliverables. **Content Creation** - Capture photography and video content at company events, trade shows, range days, product demonstrations, and internal projects. - Edit photo and video content for social media, website, email, and advertising use. - Organize and maintain digital asset libraries. **Project Coordination** - Collaborate with internal stakeholders to gather creative requirements and ensure timely project completion. - Support marketing efforts for EOTECH and affiliated brands including EOTAK, EVS, MatrEX, and future business units. - Assist in coordinating creative projects from concept through final production. **Trade Show & Event Support** - Assist with the planning, coordination, and execution of trade shows, events, and industry exhibitions. - Support the preparation and organization of booth materials, marketing collateral, product displays, and event assets. - Coordinate event logistics, vendor communications, scheduling, and related administrative requirements. - Provide on-site and post-event support to help ensure successful event execution and follow-up. **Digital Marketing & Social Media** - Assist with website content updates and digital marketing campaigns. - Assist with social media content planning, scheduling, and publishing. - Coordinate content calendars and campaign timelines. - Monitor and respond to social media messages and inquiries. - Support affiliate, influencer, and community engagement initiatives. **SUPERVISORY RESPONSBILITY** - None **MINIMUM QUALIFICATIONS** Knowledge, Skills and Abilities (as demonstrated through experience, training and/or testing) - Proficiency in Adobe Creative Suite, including: - Adobe Illustrator - Adobe Photoshop - Adobe InDesign - Excellent visual design, typography, and layout skills. - Strong organizational skills and ability to manage multiple projects simultaneously. - Excellent written and verbal communication skills. - Strong understanding of social media platforms and content best practices. - Portfolio demonstrating graphic design and creative work. **EDUCATION** - Bachelor's degree in Graphic Design, Marketing, Communications, Visual Arts, or related field preferred **EXPERIENCE** - Experience with Adobe Premiere Pro and/or After Effects. - Experience managing social media accounts for a business or organization. - Experience within the firearms, defense, outdoor, tactical, hunting, military, law enforcement, or related industries. **BACKGROUND PREREQUISITIES** - Must undergo and meet company standards for background check, employment verification, pre-employment drug…