Counter Sales Representative

Brady has brought together some of the best minds in building service technology, engineering, installation, and customer service - and we're looking for more. As a leading Trane® independent office, we sell, service, repair, and maintain HVAC equipment for our mission-critical customers. Our team brings efficient, reliable, and secure building solutions throughout central and eastern North Carolina. What's it like to work here? Each day brings fresh challenges that call for both knowledge and imagination. You're surrounded by people who enjoy working as a team to solve problems. At the end of the day, you know you've helped people stay comfortable and productive. You've helped companies head off issues and operate more efficiently. Plus it's a good feeling knowing your talents are appreciated and rewarded. **SUMMARY:** The Marketing Specialist is high-energy, self starter who is responsible for developing creative marketing content, providing leadership in event preparation and management, and ensuring all printed and digital messaging is consistent with the companys promise and brand positioning. **ESSENTIAL DUTIES AND RESPONSIBILITIES** include the following. Other duties may be assigned. - Assist in the creation and implementation of events, public relations, and marketing campaigns to ensure high visibility and continued growth of our brands - Develops value-selling content for sales teams with the support from product experts. - Ability to create, produce, plan, organize, write, and implement impactful promotional marketing and branding campaigns - Design, order, and maintain promotional materials - Ability to create, plan, organize, staff, and execute promotional events and activities - Use both traditional and innovative approaches to public relations and special events - Support in-house sales team with creative ideas to enhance their presentations - Meet with internal team members/ work cross functionally as needed to help pitch, brainstorm, plan, and create events - Maintain an effective working relationship and open communication with cross-functional teams in order to build marketing initiatives and collaborate on projects - Constantly manage corporate social media efforts. Develop and execute social media program with minimal supervision. - Creates content for company web site and social media channels to support the digital strategy. - Provides support for sales campaigns by creating content as assigned, generating target lists, and supporting lead tracking efforts. - Maintains and updates Marketing Library including sales presentations, proposal templates, vendor marketing collateral, and other tools and reference materials for use by the sales team. - Creates videos in support of marketing and branding initiatives for internal communications. - Manages trade show planning and logistics, event cost tracking and ROI, and lead capture processing. - Ensures all published materials and digital content are produced in adherence with the companys brand standards and assists other associates in complying with these standards. - Manages promotional program which includes designing new promo to brand standard, ordering in proper quantities and at appropriate price points, and maintaining appropriate levels of promotional materials to support company efforts. - Completes miscellaneous marketing duties as assigned. **LIVING OUT OUR CORE VALUES:** At Brady, we live, work, and serve others by our core values: people centered, team oriented, continuous improvement, customer focused, business minded. This position should be someone who matches these core values and brings the following mentality to the job each day: - Self-starter and highly organized with the ability to multi-task - Ability to work effectively under pressure - Flexibility to work on tight deadlines and on multiple projects simultaneously - Strong follow-up skills - High energy level - Must display a passion and knowledge for marketing - Effective verbal and…