Community Manager & SEO/GEO/AEO Content Writer (Fractional)

At Sparq, we help companies solve the right problems—not just build more technology. We’re a modern product engineering partner blending strategy, craftsmanship, and speed to help organizations modernize confidently in the age of AI. From data ecosystems to digital products and AI acceleration, we turn complexity into clarity and ideas into impact. If you’re driven to build what’s next, lead with empathy, and deliver excellence without ego, you’ll feel right at home at Sparq. *C2C is not available* *Must be authorized to work in the U.S. without sponsorship* **This is a fractional, part-time engagement (~20 hours/week)** **Why you will enjoy Mondays again:** - Opportunity to work alongside a talented, diverse team in a collaborative and creative environment - Ongoing investment in your growth through training, mentorship, and industry certifications - Direct partnership with Sparq’s content marketing manager and exposure to how a modern marketing team operates end to end - Hands-on exposure to how B2B tech companies build LinkedIn presence and AI-search visibility from the ground up - Fully remote, flexible schedule built around a ~20 hour/week commitment - Competitive hourly rate, commensurate with experience **A Day in the Life:** We're looking for a fractional Community Manager & SEO/GEO/AEO Content Writer to help Sparq build a stronger, more consistent presence on LinkedIn and to strengthen how we show up in traditional search and AI-powered answer engines (ChatGPT, Perplexity, Google AI Overviews, and similar tools). You’ll split your time between running LinkedIn as a channel and writing content engineered to earn both search rankings and AI citations. This is a hands-on role with real ownership over both strategy and execution. - Own Sparq’s corporate LinkedIn page: build and execute a content calendar, write and publish posts, and manage day-to-day engagement - Develop and run an outreach and engagement strategy targeting relevant clients, prospects, industry influencers, and professional groups - Monitor conversations, trends, and relevant groups across our target industries to identify engagement and content opportunities - Track and report on LinkedIn performance (reach, engagement, follower growth, pipeline influence) and adjust strategy accordingly - Write and optimize content, including blog posts, case studies, and web copy—for traditional SEO as well as Generative and Answer Engine Optimization (GEO/AEO) - Structure content so it’s easily extracted and cited by AI tools: clear answer-first formatting, strong entity relationships, and well-organized information architecture - Partner with the marketing team on keyword and topic research, content briefs, and identifying content gaps - Actively leverage AI tools to streamline your own workflow and champion smart AI adoption within the marketing team - Stay current on how search and AI answer engines evolve, and bring recommendations back to the team **What it takes:** - 3+ years of experience in social media, community management, and/or B2B content marketing, with demonstrated LinkedIn expertise - Working knowledge of SEO fundamentals and genuine familiarity with GEO/AEO concepts (or a fast learner with strong SEO fundamentals who's eager to specialize) - Excellent writing skills; you can flex between a punchy LinkedIn post, a polished executive byline, and a structured, citation-ready blog article - Comfortable working independently in a fractional capacity, managing your own priorities across a ~20 hour/week engagement - Experience in or genuine curiosity about B2B tech, software consulting, or professional services is a plus - Hands-on experience using AI tools (Claude, ChatGPT, etc.) as part of a modern content workflow, or a strong desire to build that fluency - Strong communication skills, with the ability to collaborate closely with executives on thought leadership content Regardless of your specific role, we seek individuals who are excited to explore, a…