Commercialization Manager

Bevi is on a mission to transform how beverages are delivered and consumed. Our connected beverage platform eliminates the need for single-use bottles and cans, making it easy, fun, and sustainable to stay hydrated. As the category leader in IoT-enabled beverage technology, we're building a future where Bevi machines are everywhere people live, work, and connect. We've raised over $160M in venture capital, serve thousands of customers across the US, Canada, UK and Ireland, and we've been rapidly growing year over year, saving over 1 billion bottles from waste. In addition to driving hypergrowth with our current product line, Bevi is heavily investing in new product development. Bevi is looking for a Manager, Commercialization who will partner with the Director, Commercialization to execute Bevi's commercial agenda. The ideal candidate brings CPG or commercialization experience, exceptional communication skills, and the kind of detail-oriented execution that turns commercial strategy into in-market reality. This is a chance to own meaningful scope inside a function being built from the ground up. Your Day to Day: NPI Commercialization Own GTM execution for select NPI programs with oversight from the Director of Commercialization Develop launch sell-in strategies, channel-specific positioning, and commercial readiness packages in partnership with Product Marketing, Marketing, and Sales Partner with the Product team to ensure commercial requirements are reflected upstream in development decisions Track NPI timelines and flag commercial readiness risks — assets, pricing communications, partner sequencing — to the Director ahead of launch dates Channel Strategy Build and execute commercial strategies for for select Bevi's sales channels Develop channel-specific Partner programs, initiatives, and commercial calendar Serve as the Commercialization point of contact for the select Sales teams Sales Event Commercial Prep Support commercial prep for major Sales events and trade shows by managing samples, coordinating meeting calendars, and supporting deck creation Help build pre-event sell-in playbooks and post-event reviews Field Intelligence & Cross-Functional Support Assist in authoring the quarterly 'Voice of Channel' brief — collecting Sales and Partner signal various sales teams synthesizing it into a structured report for Product, Product Marketing, and Leadership Support the Director in maintaining the structured field intelligence cadence across all channels Help with portfolio risk inputs, pricing decision support, and Partner program execution as directed What You Bring to the Role: Bachelor's degree with 3+ years of experience in commercialization, channel marketing, trade marketing, sales operations, or product marketing — preferably in CPG, beverage, or B2B Experience supporting new product commercialization processes (Stage Gate, launch planning, sell-in story development) Strong analytical skills with proficiency in Excel-based commercial modeling Exceptional storytelling and presentation skills — comfortable building decks for Sales, Partners, and executive audiences Detail-oriented project execution; ability to manage multiple workstreams simultaneously Self-motivated with the ability to thrive in fast-paced, ambiguous environments Strong interpersonal and collaborative skills — this function lives on cross-functional trust Fluency and comfortability in utilizing AI in day to day work, while recognizing you are still responsible for the end product Preferred: prior CPG Commercialization, Trade Marketing, or Channel Marketing experience; Food Service / OOH / AFH channel experience; beverage industry background #LI-CD1 #LI-HYBRID At Bevi, we believe compensation is a powerful tool to attract, retain, and grow talent. Our Compensation Philosophy centers on 5 principles: Market-driven - We anchor pay decisions in real-time market data Performance-based - We reward individual impact, not just tenure Equitable - We ensure fa…