AV Consultant Liaison

The AV Consultant Liaison is responsible for building awareness, preference, and specification influence for NETGEAR Pro AV networking solutions within the professional audiovisual consultant community. This role will develop trusted relationships with AV, broadcast, and technology consultants; educate design influencers on NETGEAR's AV-over-IP and managed networking portfolio; and help translate consultant engagement into measurable project pipeline, basis-of-design opportunities, and long-term market preference. This position is not a traditional territory sales role. It is a strategic market-development role focused on consultant advocacy, early-stage project influence, technical education, and collaboration with NETGEAR sales, engineering, product, marketing, distribution, and integrator-facing teams. Location: North America; major AV consultant markets preferred. Remote-based with regular travel to consultant, integrator, industry, and NETGEAR meetings. Key Responsibilities: - Develop and execute a consultant engagement strategy across priority North American AV consultant firms, design-build influencers, broadcast consultants, and technology advisory practices. - Build and maintain senior-level relationships with principals, designers, engineers, project managers, and specification leaders within targeted consultant organizations. - Drive awareness of NETGEAR Pro AV solutions through consultant briefings, lunch-and-learns, design reviews, webinars, trade events, demos, and one-on-one technical education. - Position NETGEAR as a trusted networking partner for AV-over-IP, broadcast AV, enterprise AV, education, corporate, hospitality, venue, and commercial technology projects. - Influence early-stage project requirements, basis-of-design decisions, specifications, standards, and consultant recommendations where NETGEAR solutions are a strong fit. - Partner with NETGEAR sales leaders and regional territory managers to identify consultant-led projects and connect specification influence to integrator, end-user, and distribution opportunities. - Maintain a qualified consultant-influenced opportunity pipeline in Salesforce, including project stage, consultant firm, integrator/end-user details, specification status, expected value, timing, and next steps. - Collaborate with product management, design engineering, and marketing to capture consultant feedback, identify product or documentation gaps, and improve NETGEAR’s consultant-facing resources. - Create and continuously improve consultant-facing tools such as design guides, reference architectures, technical briefs, specification language, BOM examples, and presentation materials. - Represent NETGEAR at relevant industry events, consultant forums, standards discussions, and regional market activities to strengthen brand credibility within the AV consultant community. - Track and report engagement metrics, specification wins, influenced pipeline, consultant adoption trends, competitive insights, and barriers to project conversion. - Maintain strong product, market, and networking knowledge to credibly advise consultants on the right NETGEAR solutions for their project requirements. Required Qualifications: - Bachelor's degree or equivalent practical experience. - 8+ years of experience in professional audiovisual, broadcast AV, AV-over-IP, commercial technology, networking, or related channel/business development roles. - Demonstrated experience working with AV consultants, design engineers, integrators, manufacturers, distributors, or end users in the Pro AV market. - Strong understanding of AV-over-IP architectures, managed switching, network design concepts, multicast, VLANs, QoS, PoE, and related IP networking terminology. - Proven ability to build trust with technical audiences and translate complex networking concepts into practical AV design guidance. - Excellent presentation, facilitation, written communication, and relationship-building skills. - Experience influenc…