Associate, Growth Marketing

Associate, Growth Marketing About the Job We are looking for an Associate, Growth Marketing to drive operational excellence within our marketing team. This is a hands-on, detail-oriented role dedicated to the execution and optimization of marketing campaigns. You will play a pivotal role in project managing marketing workflows, coordinating campaign schedules, and ensuring the seamless delivery of assets across channels. You will be responsible for standardizing operational procedures, maintaining campaign accuracy, and providing analytical support to ensure our growth initiatives are executed effectively and profitably. Associate, Growth Marketing will be responsible for: Manage campaign schedule, offer details, be responsible for the offer log and project management tool on Monday.com Work closely with product marketing team on campaign schedule, make sure internal teams are correctly and timely informed Execute digital marketing campaigns, develop marketing materials in a timely manner including but not limited to FB/IG ads, Google ads, eDM, T&C, campaign page creation etc. Develop campaign brief / creative brief / Campaign TnC based on direction by Growth marketing team, work closely with different stakeholders to ensure assets are approved and delivered on time with accuracy Monitor and optimize marketing deliverables performance on an ongoing basis to drive sustainable, profitable growth. Develop and optimise the standard working procedure and ensure best practices are applied for marketing operation teammates Regularly review the platform for content accuracy and operational efficiency Monitor and analyze market competitors and consumer insight to sharpen the marketing programs on a regular basis Report any issues or discrepancies to the Product Manager and suggest improvements to streamline processes In this role, we are looking for someone with: Bachelor's Degree in business, marketing, digital media or related field 2+ years marketing experience, ideally campaign management and digital media planning experience preferably in finance services Hands-on experience using AI / Canva for content and visual creation Ability to thrive in fast-changing and flexible environments, driving positive change. Positive attitude and willingness to improve based on constructive feedback and peer review. Creative mindset, able to work under tight schedules and pressure. Highly responsible, well-organized, and a collaborative team player. Attention to Detail: High attention to detail with a commitment to accuracy and quality. Communication: Strong communication skills with the ability to work effectively with cross-functional teams. Problem-Solving: Proactive approach to identifying issues and suggesting solutions. Organizational Skills: Ability to manage multiple tasks and priorities in a fast-paced environment Language: full professional proficiency in Cantonese and English is a must; proficiency in Traditional Chinese. The role will work closely with teammates in the HK market. #LI-Remote #MoneyHeroGroup #LI-SK1 What can you expect from us? Impact : We are actively empowering and connecting people to a better financial future. Join us if you want to help us achieve our mission. Work : We have a team of over 350 talented individuals in 4 markets who are hyper passionate about building innovative financial solutions and making an impact on people’s lives. Culture : We take our work seriously but don’t hesitate to keep things light. We can only create magic when we have a little bit of fun. Thrive : We launched in 2014, and now help over 10 million monthly users make the best financial decisions. Accelerate your career and become a pioneer in your field with a leading fintech company that seeks to push the boundaries of your imagination and is committed to growing your career. Reputation : We are backed by world-class organizations and companies and have raised over US$110 million from investors including Experian, Pacific Century Grou…