Area Sales Manager - Southwest Region

We’re currently looking for a dynamic and driven Area Sales Manager to join our team at Current, focusing on driving growth for our Tetra signage brand across the Southwest Region. The ideal candidate will have a strong background in sales, particularly within the Signage industry, and possess exceptional relationship-building skills. This role covers multiple states in the Southwest Region, and will ideally be **home based in DFW, Houston, or San Antonio TX markets**. As an Area Sales Manager you’ll be responsible for strategically driving sales across Lighting and Controls groups focused on Signage and developing and maintaining strong Sign Shop (OEM), distributor, and specifier relationships to ensure they fully understand and advocate for Current's tetra products. **Expectations and Responsibilities** - Actively promote and manage Tetra Signage products within the designated territory - Establish, develop, and maintain strong relationships with signage distributors, sign manufacturers, and strategic clients - Manage sales pipeline and sales conversion metrics through CRM and other reporting tools - Coordinate closely with the Regional Sales Support Specialist to ensure effective conversion strategies based on feedback, reporting, and diagnostics - Respond promptly to customer needs, inquiries, and concerns to build credibility and trust - Collaborate closely with National Signage Sales Team to maximize sales and profitability - Create strong synergy by working closely with other Area Managers, Specification Sales Leads, and other internal stakeholders to foster a culture of success - Proactively maintain communication and rapport with decision-makers at distribution and sign OEMs **Qualifications** - Bachelor's Degree or minimum of 5years working directly in electrical signage - Minimum of 4 years of commercial sales, preferably across a multi-state territory - Knowledge of the electrical signage business and in-depth knowledge of products and applications preferred - Demonstrated track record of building and maintaining strong relationships with distribution & OEM partners to drive sales conversions - Proven experience in developing and executing distribution plans to achieve growth targets - Ability to maintain strong self-discipline and motivation to independently manage frequent field travel to meet sales goals **Compensation** The position has a compensation package inclusive of base, bonus (if eligible), benefits, 401k contribution, time off, recognition awards and more. This salary range is $120,000-$140,000. **Benefits and Perks** **The Highlights:** All around competitive culture where together we strive to: - Approach each day with a tenacious curiosity - Communicate openly and honestly- internally and externally - Work hard, take risks, fail fast…learn and move on - Embrace diversity and welcome opposing thoughts - Empower and develop each other - We have an open and inclusive culture where you’ll learn and grow through programs and resources like: - Quarterly company all employee meetings - Management and Leadership development - Initiatives and special projects with executive leadership exposure - Access to top-notch learning courses through LinkedIn Learning - Regular manager check-ins to drive performance and career growth **Our more standard benefits** - Full-time exempt roles have a Permissive Time Off Policy, giving you flexibility to rest, relax and recharge away from work - Paid Company Holidays - A comprehensive benefits plan including medical, dental, life, vision, disability, and life insurance - 401(k) retirement program with a fully vested immediate company match - Flexible Spending Account options for pre-tax employee allocations **Equal Opportunity Employer** Current is an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any…