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ABM & Field Marketing Manager

ChargePoint · Remote
RemoteFull-time4900 - MarketingMarketing & Media$179,000–$241,000/yr
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About the Abm Field Marketing Manager role

Abm Field Marketing Manager positions focus on delivering results in their domain. This page aggregates open Abm Field Marketing Manager roles and what employers typically expect.

About Us With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world’s leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality. Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market. At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us. Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come. Reports To Interim Marketing Leadership What You Will Be Doing ChargePoint is seeking an ABM & Field Marketing Manager for North America Strategic Accounts. In this role, you will design and execute high-impact 1:few and 1:1 account-based marketing programs that drive pipeline growth, accelerate strategic opportunities, and support the successful closure of priority deals. You will partner closely with sales to identify target accounts, align on account priorities, and develop account engagement strategies that move prospects through complex buying journeys. You will own campaign strategy, messaging, content, events, field experiences, and account-based tactics while leveraging data to measure performance, optimize results, and improve engagement. The role requires collaboration across sales, product marketing, content, digital marketing, events, partner marketing, and leadership teams to deliver measurable business outcomes for strategic enterprise accounts. What You Will Bring to ChargePoint Build and execute 1:few and 1:1 ABM campaigns for North America Strategic Accounts. Own campaign strategy, messaging, content, tactics, timelines, and execution plans. Partner with sales to align on target accounts, opportunity strategy, pipeline goals, and account priorities. Share accountability for pipeline generation and opportunity acceleration with sales teams. Develop account-specific and segment-specific messaging aligned to customer challenges and ChargePoint solutions. Create engaging ABM programs and field experiences that drive account engagement and progression through the buyer journey. Plan, host, and participate in executive dinners, roundtables, roadshows, regional events, luxury experiences, and other high-touch programs. Analyze account engagement, campaign performance, pipeline contribution, and optimization opportunities. Test and refine messaging, channels, offers, formats, tactics, and experiences to improve performance. Monitor market trends, customer needs, competitive dynamics, and ABM best practices. Collaborate cross-functionally with sales, product marketing, content, digital marketing, events, partner marketing, and leadership teams. Requirements 7+ years of experience in ABM, field marketing, demand generation, or enterprise marketing. Proven experience building ABM programs for enterprise or strategic accounts. Experience planning and executing executive-level field programs, including dinners, roundtables, regional events, roadshows, and other high-touch customer experiences. Hands-on experience using AI tools such as Claude for account research, personalization, messaging development, campaign creation, and content development. Strong unders…

Salary estimate

$179,000 – $241,000/yr
Provided by the employer.

Skills for this role

GOSalesLeadership

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About ChargePoint

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